The English Premier League, a member of the ICOMP Council, recently signed an agreement with Yahoo! which now has exclusive rights to show English Premier League highlights online for the next three seasons.
Carol Bartz, the chief executive of the internet giant, was in London yesterday to unveil the group’s global strategy. One source from a rival broadcaster was quoted in yesterday’s Independent saying: “This shows that a different type of potential licensee has emerged than has previously been considered. It is great news for the Premier League.”