Company Background

Buscape Company

Buscape Company

Name: Romero Rodrigues
Position: Co-Founder and CEO
Company: Buscapé Company, Brazil

Company information:
Founded in 1998, Buscapé is the creator of the first product search and price comparison service offered in Brazil and Latin America. The company has consolidated its leadership position in the e-commerce segment according to ComScore.

Interest in the Online Marketplace:
We believe in free competition and our aim is to contribute to the maintenance of a fair competitive environment. The information presented to consumers as a result of a natural search should follow the same criteria for all market participants in terms of exposure and outcome on the search page, thereby ensuring reliable and fairer competition in accordance with the uses and search habits of Internet users.

Current thoughts:
After the various processes that pass on antitrust in the United States, Europe and South Korea regarding Google’s anticompetitive practices, a new line of investigation was opened in Brazil, since last December, when we filed a representation in the Secretary of Economic Law (SDE) of the Ministry of Justice regarding its discriminatory practices.

The process means to enforce the adoption of a precautionary measure to determine the end of the discrimination against all comparison shopping sites. The representation demonstrates how Google favors its own products and services.

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